About

Design by committee can be a problem in the Valley. Competing companies try to create ultra-friendly environments, and sometimes that means everyone's input gets baked into the product.

I encourage our teams to vigorously challenge ideas, yet maintain a really positive, collaborative spirit. We celebrate and reward individual contributions — they don't get mushed into a blob of group insights — but we get a range of feedback before drawing any conclusions (this can come from customers, leadership, cross-functional teams, other designers, etc.)

This has helped us produce better work, retain talent, and create a culture of design that works.